Hello. My name is Nichole Robertson. I’m the Co-founder and Creative Director at Obvious State, and the bestselling author of Paris in Color, Paris in Love and The Paris Journal.

Prior to Obvious State and authoring books, I spent 12 years as a New York City-based copywriter and creative director. I worked with advertising agencies, brands and magazines including Tribal DDB, MRY, Aveeno, Reebok, Kiehls, Estee Lauder brands, Prescriptives, Bumble and Bumble, Esprit and Real Simple. From 2006-2008, I wrote Bravo TV’s beauty and fashion column.

Stop by Obvious State to see our latest. Signed copies of my books and prints of my photography are available in The Paris Print Shop. Want to chat? Get in touch: nichole @ obviousstate.com



 Rain is a perfect excuse to linger in a beautiful bookshop.  Portrait of a lady @lamerceriecafe  For the past few months, I’ve been working on my fourth book with @chroniclebooks and can’t wait to share “Literary Paris” in the spring of 2019. It’s a departure from the “in color” series, but books are in my wheelhouse, and it’s been fun to research literary life (beyond the 20s expats!) and reacquaint myself with some of the reasons we gravitated to Paris in the first place. I can’t wait to share more.  Happy National Book Lovers Day. Otherwise known as the best holiday ever.  Hot pink, fully inflated, plastic flamingo in search of equally quirky date who loves long talks on table tops.  “Summer afternoon—summer afternoon; to me those have always been the two most beautiful words in the English language.” - Henry James. #newyorkincolor  “Cars. You mean no car parking, right?” - Bike. || New York’s objects often have a way of unintentionally conversing (arguing?). It made shooting New York in Color delightful. BTW, you can now pre-order a signed copy via the link in profile or from your favorite online retailer. The book releases on June 6th! I'll also be signing copies Saturday and Sunday @thebookcon
 Sweet aromas slip out of the open window and waft along the tiny street below. Well played @bageriet_london  I’m working on Literary Paris today, and while scrolling through photos to locate a shot that I misplaced, I rediscovered this one. There was a group of sisters walking toward the church on Rue des Barres, and I was a few feet behind them. This lovely lady broke off from the group and began singing to herself. It’s a moment I wish I could have captured via video, but it felt intrusive enough just to snap a photo. She walked with such grace and cheerfulness that it put a smile on my face for the remainder of the evening. And I loved that she was wearing a fitness tracker!  "All the beauty of light is made up of light and shadow” - Tolstoy || We spent some time at the Princeton campus last week while visiting our retailer and shooting our new literary totes for @obviousstate. The students had not yet returned, so quiet spaces were aplenty.  I don’t know about you, but I’d like to hear their stories.  A stop-you-in-your-tracks moment at Parc de Bercy. I'm smitten with the double frame effect created by the two shades of green.  Looking up. #bodieislandlighthouse  I imagine sleepy sellers arriving early enough to artfully arrange the books at this open air, weekend market in Paris’ 15th arrondissement. The carefully considered stacks, the stunning spines and papers, the affable staff, and the “old book” aroma heighten the senses at this truly magical place. One of my favorites from our Literary Paris collection @obviousstate and part of a larger project I’m working on.
 Young Dancer by Enzo Plazzotta  New York area friends: Join me and fellow authors Lindsey Tramuta @lostncheeseland and Will Taylor @brightbazaar to discuss Paris vs. New York and our books, New York in Color & The New Paris. Sezane’s NYC location just opened and it’s as fabulous as their Paris spot (I snapped this shot of L'appartement in Paris a few months ago). Hope to see some of you there! Details via the link in my bio.  Or napping. Whatever. || Happy pub day to Guinevere de la Mare of @silentbookclub ! I'm thrilled to be a contributor to “I’d Rather Be Reading”—a compendium of essays, poems, photos, quotations and illustrations—alongside fellow bibliophiles and artists. Fellow bibliophiles… you’ll love this lovely ode to literary life by @chroniclebooks. Pssst... we’re giving away a few copies over @obviousstate  Warning: Prolonged exposure to rows and rows of Gallimard editions may cause heart palpitations, shortness of breath and sweating. Bookworms proceed to this fantasy corner of La Librarie by @sezane with caution.  "Bold lover, never, never canst thou kiss.” This beautiful Medici fountain sculpture always reminds me of this line from Keats’ “Ode on a Grecian Urn.” The sculpture depicts Acis and Galatea observed by a jealous Polyphemus, and I could watch the reflection of the water dance on the weathered marble for hours.  Welcome to the world, “New York in Color!” Today is launch day, and I want to thank my editor @caitnkirk , my art director @k10_hewitt and the entire team @chroniclebooks for helping make this colorful ode to New York’s unsung heroes a reality. Thanks to all who came to the book signing Sunday at BookCon (I apologize for running out of books so quickly!). If you’d like a signed copy, tap the link in my profile. Hope you all enjoy it!